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Chose a designers bouquet because I simply couldn’t decide from the multiple beautiful options they provide. And they did not disappoint! It was gorgeous, they even incorporated my friend’s favorite flowers. They were so very nice and helpful. Can’t thank them enough for providing beauty in such a time when it was needed.
Reply from Alaric Flower Design
2025.11.05
Thank you so much for all your kind words. We are always here for you!
I cannot recommend Lena at Alaric highly enough! She created the floral arrangements for my husband's and my wedding, and the experience exceeded all expectations.
From the start, we knew we wanted a non-traditional celebration—we rented a restaurant for an intimate celebratory dinner rather than a formal ceremony. I was initially hesitant about incorporating flowers into this setup, worried it would add unnecessary complexity to our already unconventional plans. Thankfully, my mom took the lead on coordinating the florals, and when she shared our vision with Lena, everything fell into place effortlessly.
The arrangements were absolutely stunning—elegant and beautiful, yet perfectly suited to the relaxed, intimate vibe we were going for. Lena also designed the most gorgeous bouquet that complemented my outfit and tied together seamlessly with the other arrangements.
If you're looking for someone who truly listens to your vision and brings it to life with creativity and skill, don't hesitate to work with Alaric. Lena made our wedding day even more special!
Reply from Alaric Flower Design
2025.10.13
Thank you so much for your kind words! We are honored that we could be part of bringing your vision to life. Thank you very much once again !! We always here for you
My daughter and her now-husband wanted something different for their wedding reception at a NYC restaurant—casual yet elegant, with none of the traditional "froufrou" floral arrangements often seen at weddings. When I brought their vision to Lena at Alaric, she listened intently and immediately understood what they were after.
Her solution was brilliant: instead of overwhelming the space with flowers, she designed a striking tall vase of calla lilies for the bar (with matching bouquet and boutonniere), then created a breathtaking display of 120 candles in varying sizes for the tables and altar.
Lena arrived an hour and a half before the ceremony to set everything up, and the result was pure magic—gorgeous, ethereal, twinkling, and dramatic. It was exactly the modern elegant vibe the couple had dreamed of.
Everything exceeded our wildest expectations: the creative design, the meticulous setup, and the extremely reasonable cost. I've already recommended Alaric to all my friends, and I honestly can't imagine ever using another florist in the city. Lena turned their vision into reality, and we couldn't be more grateful.
Reply from Alaric Flower Design
2025.10.02
Thank you very much for everything ! It was an honor and pleasure working with you ! If you ever need anything - we are here. Thank you!
We were in NYC for the birth of a grandchild and wanted flowers delivered for dining table centerpiece. The arrangement was beautiful, lovely fall colors, artistically designed. The price was fair and the customer service was friendly, informative and efficient. Highly recommend!
Reply from Alaric Flower Design
2025.09.30
Thank you so much for your kind review ! Congratulations on the birth of your grandson again!!!!
We were visitors from Texas, August 2025, and found ourselves at the Lennon Memorial in Strawberry Fields Central Park without any flowers. The memorial was missing the magic of love. That's when I googled "nearby flower shop" and found Alaric Flowers!!! It was only a 7 min walk and the owner and her daughter provided us with the most beautiful assortment of flowers. We are forever thankful to you for your generosity and beautiful flowers!!! I have attached the end result of what Alaric Flowers provided!!! Wow! Wow! I will never forget this visit!!!!
Reply from Alaric Flower Design
2025.09.26
Thank you for this lovely review! We are very glad you had a great visit!
Alaric Flower Design did a lovely job on flowers for my daughter’s wedding. They were responsive, creative, and always worked with my budget in mind. We got a lot of compliments.
Reply from Alaric Flower Design
2025.07.09
Thank you very very much ! We are very glad you loved the flowers. We are always here for you
Simply one of the best florists in the city! From the website and Instagram, we contacted Alaric and they were so easy to work with, so communicative and so inventive. We had a three day wedding and needed florals for two days and gosh, did they deliver! We selected the “enchanted” as the centerpiece and styled a tablescape around it. The flowers were so beautiful, so luxurious, so bountiful and stunning, our guests could not stop talking about them. They really made the event! And Lena at the shop is a dream to work with. I gave her my budget and general ideas and she put together an amazing presentation, let me know her ideas and limitations and really showed what trust and partnership could produce. Amazing. Would definitely recommend!
Reply from Alaric Flower Design
2025.06.27
Thank you so much for your kind words!!! We are always here for you!!
I went to Lena’s shop just half an hour before my daughter’s graduation, and in less than 15 minutes, she had prepared four beautiful and elegant bouquets — all within the budget I had given her. She has a wonderful selection of flowers and a great sense of how to combine them into refined arrangements. Lena is incredibly kind and attentive. Thank you again!
Reply from Alaric Flower Design
2025.06.11
Thank you very much for your kind words ! We are always here for you !!!!
Honestly, I cant recommend Alaric Flower Design enough. I reached out super last minute, and they absolutely came through. The flowers were gorgeous, fresh, vibrant and arranged beautifully. You could tell they really care about the customer having the best experience and receiving the highest quality. Thanks Brian and team.
Reply from Alaric Flower Design
2025.04.08
Thank you sooo much ! We are very glad that you are happy with our services! We are always here for you!
Unbelievable service and gorgeous arrangements. Lena is the best. All arrangements feel personalized for the occasion and tailored to your taste.
In person visits : Buzz A. It’s unorthodox as it looks like a residential space but that’s what makes New York (and this shop) great.
Reply from Alaric Flower Design
2025.03.10
Thank you so so much Jacqueline! It was such a pleasure meeting you!
Lena was so helpful she was very attentive and made me and my fiancé smile from ear to ear with her beautifully designed bouquet. The number 1 place I recommend to anyone who is looking for flowers for any event!
Reply from Alaric Flower Design
2025.02.14
Thank you so much !!!!! We are always here for you!!!
I needed a last-minute bouquet with a small budget and just 30 minutes’ notice. I was so impressed by the fresh, unique, and beautifully arranged flowers Lena put together. My friend loved them, and the service was excellent. A neighborhood gem and my new flower spot.
Reply from Alaric Flower Design
2025.02.12
Thank you so much Lisa! We are always here for you!
Alena is a true artist, with a gift for floral arrangements. Her color selections, complimentary textures & shaping is spot on. She is both efficient and considerate, and her pricing is very very reasonable - particularly given the high quality of her flowers.
I give this flower shop a 10 out of 10.
Reply from Alaric Flower Design
2025.02.01
Thank you very much ! We are very glad that you like the flowers! We are always here for you